Branding

Logos, corporate identity, style guides

This treasure trove of work spanning 20+ years of design, branding, and identity projects reeks of experience and quality. Interesting note, most designs that went on to win awards were not the designs chosen by the client for production.

Experience design

Philips Avent Natural Baby Bottle

Debuting in America, this Red Dot Award winning bottle and nipple, was in need of a stellar end-to-end, seamless experience for the consumer. With the latest innovation from Philips Avent transforming the way baby bottles work, clear and consistent communication design was of critical importance. All communications and assets were produced within a single year and cover a wide breadth of touchpoints from pack to social media to retail and digital.

Storytelling

Philips Experience Design

Philips Experience Design is the Red Dot: Design Team of the Year 2022 (the only studio to claim this title twice), and whether be it for a brand recruitment video, a top-to-top ExCo meeting presentation, or a newly launched product, we feel telling a story can be one of the most powerful expressions of communication. Putting the consumer at center-stage makes these stories real, relatable and engaging no matter the media or channel.

Packaging

Philips Avent packaging design system

Winning the If Award for communication design in 2021, this packaging design system not only disrupted and changed the baby aisle, but also allowed for agility and efficiency during production, saving Philips Avent 4x in time and cost. Philips Avent produces around 60M packs annually around the globe.